Outrider Journal is the only U.S.-based publication available by subscription that focuses entirely on the dual sport market. We’re a reader-supported quarterly, but sponsors play a very important and integral role in the success of the publication.
ORJ features an ad-to-edit ratio far below the average motorsport magazine. We want sponsors who believe in this sport and want to reach a core audience of enthusiastic buyers – sponsors who can directly benefit from the exposure Outrider Journal offers. Who are ORJ‘s readers? Here’s a quote from our media kit:
Our demographic consists mainly of males, ages 35-55, who are looking to set aside some of the more risky hobbies of their past in favor of a sport they can enjoy right on into their Golden Years. These riders have multiple motorcycles, enjoy the outdoors and are looking for a media outlet that lets them enjoy their passion even when they’re not on two wheels.
How do we know about this demographic? We are the demographic. We ride, we camp, we take trips. We watch the Dakar over internet feeds at all hours of the night and spend days tinkering on our bikes. And we want to reach everyone out there who is doing the same thing.
Not having have the book half-filled with ads means space is limited. If you’re interested in becoming a charter advertiser and sponsor of Outrider Journal, and would like to discuss the various ways our two companies might benefit each other, please send us an email. Media kits are available upon request.